Social Shopping is fast becoming one to watch in emerging digital trends for 2013. Social Shopping aims to enhance the online shopping experience by encouraging to build a community by creating an ecommerce platform that your friends can become involved in to simulate the social interaction of a physical shopping experience. Social shopping has been partnered with mobile devices to broaden the experience to online and offline to increase accessibility and improve the user experience.
One of the biggest challenges digital PMs face is balancing the quality of the output with the time and budget given. Quality and budget are the main factors that have an impact to the speed of the delivery and whether it meets the client’s deadline.